AB InBev elevates Vineet Sharma as VP- Advertising and marketing and New Enterprise Improvement for South Asia

In his new function, Vineet Sharma will deal with accelerating progress inside AB InBev’s present portfolio of worldwide manufacturers whereas unlocking new avenues for merchandise and experiences.

Anheuser Busch InBev (AB InBev) right this moment introduced Vineet Sharma as Vice President – Advertising and marketing and New Enterprise Improvement in South Asia. Vineet most just lately held the title of Commerce Advertising and marketing Director, South Asia. This management announcement underscores the brewer’s dedication to driving sustained progress in India, by cultivating consumer-centric innovation, constructing iconic manufacturers, elevating go-to-market methods whereas growing expertise from throughout the firm.

He’s tasked with addressing the evolving shopper and retail panorama, taking part in a key function in shaping AB InBev’s technique for progress in India. Along with his new tasks, Vineet will proceed to spearhead the corporate’s commerce advertising initiatives.

Commenting on this, Kartikeya Sharma, President – India & South East Asia, AB InBev stated, “I’m excited to welcome Vineet to this new problem at AB InBev. His strategic and purpose-driven imaginative and prescient has been instrumental in shaping the advertising technique for Budweiser and our recreation plan for shopper and customer-focused initiatives within the commerce. Vineet brings a profound data of our manufacturers and the market, a wealth of expertise throughout industries coupled with inventive and business acumen. He’ll play a important function in revolutionizing our advertising methods, improvements, and engagement with customers whereas discovering whitespace alternatives to steer AB InBev to continued and sustainable success.”

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Vineet joined AB InBev in 2016 and through this time has held key positions together with Affiliate Advertising and marketing Director for Budweiser and most just lately, Commerce Advertising and marketing Director for South Asia.

Commenting on his new function, Vineet Sharma, Vice President – Advertising and marketing and New Enterprise Improvement, South Asia opined, “I’m thrilled to embark on this new journey to speed up AB InBev’s enterprise transformation agenda in South Asia. With customers on the heart of all the pieces that we do, I sit up for championing sturdy progress and breakthrough improvements, bringing to life our world-class manufacturers in thrilling methods, and deepening {our relationships} with customers. I’m excited to work carefully with our groups, enterprise associates, and companions to steer the cost via a various portfolio of worldwide manufacturers, and additional, construct AB InBev’s management place in India.”

Vineet has over a decade’s expertise in international enterprise administration and has been on the forefront of essential model initiatives throughout a number of FMCG corporations reminiscent of ITC Restricted, Dabur Worldwide Restricted, and Unilever in South East Asia, India, Center East, and North Africa. Vineet holds a Grasp of Enterprise Administration diploma in Advertising and marketing & Technique from XLRI Jamshedpur.

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