In his new position, Kapil Mehta shall be liable for formulating the general advertising and marketing technique, alongside constructing, and growing the model.
Fittr strengthens its core management staff with the appointment of Kapil Mehta because the Head of Advertising.
A seasoned advertising and marketing skilled with over 13 years of expertise, Kapil Mehta was beforehand heading the advertising and marketing at BookMyShow, for the final seven years. Beforehand, Kapil has additionally served advertising and marketing roles throughout the gaming and monetary companies industries.
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Commenting on the announcement, Jitendra Chouksey, Founder and CEO, Fittr, stated, “I’m delighted to welcome Kapil onboard and lead Fittr’s advertising and marketing efforts. We consider he’ll add lots of worth to our long-term imaginative and prescient and technique and assist us cement our management place as a community-first health platform. We’re poised to proceed our wonderful progress trajectory and construct on our present aggressive strengths throughout the health trade.”
“Fittr’s philosophy of democratizing health by a community-first strategy, and making it accessible to everybody, was what acquired all my consideration. I’m actually excited to be part of the model’s journey, particularly as we enter the brand new part of progress”, stated, Kapil Mehta, Head of Advertising, Fittr.
An MBA in Advertising from Symbiosis Institute of Administration Research, Kapil shall be based mostly in Mumbai and can report back to the Founder and CEO, Jitendra Chouksey.