The digital-savvy aka journey buff aka Co-Founding father of Gravity Built-in, Prashanth Challapalli straddles between social media apps for a minimum of 6 hours every day. Within the newest episode of Samosa Chat, we take a sneak peek into his social media journey to this point.
Earlier than becoming a member of Orkut in 2007, Prashanth Challapalli, Co-founder & CEO, Gravity Built-in, carried out in-depth- analysis about who’re the cool individuals on the platform and what makes them cool. After experimenting with Orkut for some time, he additionally made a Fb account later. Episode 4 of Samosa Chat explores Challapalli’s stint with social media for all these years and the way he retains evolving with the altering digital-centric world.
“I noticed that that is the place actual conversations have been taking place, and other people have been type of letting their guard down. They have been being their pure self. I used to be in mainline promoting at that time limit. Seeing how individuals have been interacting freely on these platforms. So-called nerds have been really changing into cool as a result of they all of the sudden had all these hobbies individuals didn’t find out about, “ he quips.
In the end he realized that should you don’t perceive these platforms you’ll by no means actually capable of construct manufacturers within the coming years. And that’s what additionally type of impressed Challapalli to launch Jack within the Field Worldwide in 2009.
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His preliminary journey on social media as a person after which as a practitioner was stuffed with surprise, learnings, and typically failing. He additionally notes the transition of social media to a complete new gamut and the way and why the essence of interactivity has misplaced its floor.
Whereas exploring the tidbits of social media, he additionally determined that he would make his life an open e book on the brand new age platform to see what would occur, the form of content material he would see and what all might he grasp as learnings.
For him, Fb and Instagram have change into type of a web based equal of a tv channel. “We might name it a crowdsourced one, but it surely’s change into extra about passive consumption than interactivity.”
One of many attention-grabbing issues that he determined for himself as a floor rule was he won’t ever insult individuals on social media and unnecessarily criticize manufacturers. Challapalli spends round 6- hours every day on social media and likes to eat content material that he’s really enthusiastic about.
Watch the complete video to know extra about his space of pursuits, why he likes to eat extra content material as an alternative of posting, his tackle ‘trolls’, rapid-fire, and far more.