Right here’s to a different week of some spectacular social media campaigns that had been rolled out together with some editorial items by Social Samosa.
Social Samosa’s weekly digital advertising and social media campaigns roundup this week options Burger King, Hyundai, Walmart, and various different campaigns broadcasted throughout Worldwide Girls’s Day.
In-depth: Advertising and marketing weddings in a pandemic-& the ‘matchmaking’ play
Within the wake of the COVID-19 induced lockdown, matrimonial web sites rolled their sleeves to harp onto on-line matchmaking. We check out the web matrimonial websites’ wedding ceremony advertising technique throughout the pandemic. Learn extra here.
Inside: Roohi advertising technique makes an attempt to drive theatre footfalls
Because the query looms giant that whether or not the Indian viewers will return to film theatres, the Roohi advertising technique leaves no stones unturned and bets excessive on the component of spook and thrill. Learn extra here.
Model Saga: The period of ‘The Full Man’ ft Raymond
Within the late 80s, Raymond took it upon itself to re-define the definition of masculinity by built-in campaigns. We revisit the bylanes of the Raymond promoting journey, glancing by its branding story. Learn extra here.
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Girls’s Day 2021 Campaigns: New tales tackling previous points
Because the age-old points live on, the Girls’s Day 2021 Campaigns proceed to persist their plan of action to interrupt the social ties which have shackled ladies. Learn extra here.
Tremendous Mario enters the promoting universe
Our childhood companion Tremendous Mario has stepped out of his fort and entered the promoting universe to provide a lift of engagement to manufacturers tapping the favored theme. Learn extra here.
Tongue-in-cheek humour goes flawed for Burger King UK however works high quality for Zomato India, right here’s why
Whereas Burger King UK needed to pull down their tweet after dealing with flak for sexist copy, Zomato India was capable of pull off an analogous stunt with relative ease, right here’s how the 2 had been related and but fairly totally different. Learn extra here.
Budweiser 0.0’s newest marketing campaign celebrates Lionel Messi’s journey illustrating that greatness is brewed overnights
Budweiser 0.0 pays homage to Lionel Messi with a 360-degree marketing campaign that illustrates his inspirational life journey by creative murals, special-edition Messi bottles, on-ground and on-line promotions. Learn extra here.
World Samosa: Walmart’s marketing campaign asks Individuals to purchase ‘Crops’ to create jobs
PEDIGREE launches marketing campaign to focus on hero-ish qualities of small canines
With the Hero-ish marketing campaign, PEDIGREE is in search of entries that shall be part of the subsequent version of The League of Hero-ish Small Canine comedian ebook. Learn extra here.
#BrakeOnStereotypes: Hyundai India shatters stereotypes round ladies drivers
This Worldwide Girls’s Day, Hyundai India shatters stereotypes round ladies and driving by an attention-grabbing storytelling marketing campaign – Brake On Stereotypes. Learn extra here.
Samsung rolls out #WorkPlayChill marketing campaign for its convertible 5-in-1 ACs
The digital marketing campaign by Samsung revolves round how totally different components of our day require totally different cooling mechanisms and if adopted, can result in substantial energy conservation. Learn extra here.
Rapido releases multi-city consciousness marketing campaign
The marketing campaign by Rapido highlights service advantages by tales narrated from the lens of various protagonists. Learn extra here.