Right here’s to a different week of some spectacular social media campaigns that have been rolled out together with editorial items by Social Samosa.
Social Samosa’s weekly digital advertising and marketing and social media campaigns roundup this week options Ford India, Nike, Audi India, BBC Information, KFC, the numerous roles of Alia Bhatt within the socioverse, and extra.
Chumbak Advertising Head on creating lifestyle-driven communication
Shazia Zafar from Chumbak shares insights on the model’s social media technique, the most recent model marketing campaign – #WithChumbak, influencer advertising and marketing, content material creation, and distribution blueprint, and extra. Learn extra here.
Model Saga: Saffola Cooking Oil, advocating wholesome residing earlier than it turned cool
If studying and adapting to the evolving occasions needed to be characterised, the Saffola Oil promoting journey has epitomized the philosophy. We take an in depth have a look at the model journey that vowed to care for tens of millions of hearts. Learn extra here.
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The Three Roles Of Alia Bhatt: Endorser, Creator & Entrepreneur
Together with the a number of roles performed by Alia Bhatt in her performing profession, the three roles tapping the potential of social media have additionally performed a major half in her industrial success. Right here we unravel behind the scenes of Alia – the Endorser, Creator & Entrepreneur. Learn extra here.
Lullabies & Bedtime Tales: How mattress manufacturers are tapping audio advertising and marketing methods
Social Samosa takes a have a look at how mattress manufacturers have been more and more banking on the ability of audio, integrating it into their social media technique to advocate wholesome sleep amidst the youthful demographic. Learn extra here.
Nike’s digital marketing campaign salutes ‘The Hardest Athletes’
The one-minute advert movie by Nike defines would-be moms by means of athletic phrases and faucets into the highly effective potential of motherhood. Learn extra here.
Alcohol manufacturers elevate a glass to St. Patrick’s Day 2021
With spirited campaigns, simple cocktail recipes, and stay occasions, international alcohol manufacturers are all set to have a good time St. Patrick’s Day 2021. Learn extra here.
CoorDown marketing campaign reveals how inclusive hiring goes a good distance
Created by SMALL and supported by LinkedIn, Begin The Hiring Chain Marketing campaign goals to dispel myths across the employment of individuals with Down Syndrome. Learn extra here.
Tata Sky’s digital marketing campaign goals to unify individuals by means of tv units
Tata Sky’s ‘Har Ghar Ki Khidki’ marketing campaign portrays the candid feelings of viewers whereas having fun with their alternative of leisure on Tata Sky. Learn extra here.
Audi India takes a stand in opposition to stereotypes surrounding ladies drivers
Conceptualized by BBH India, the Worldwide Girls’s Day marketing campaign launched by Audi India options ladies crushing gender-based stereotypes beneath their automobiles. Learn extra here.
Ford India’s EcoSport SE marketing campaign encompasses a quirky tackle twin sibling relationships
Ford India introduced the most recent variant to its compact SUV EcoSport’s line-up with an promoting marketing campaign by BBDO India that takes a leaf out of the lives of equivalent twins. Learn extra here.
Fintech start-up Fi appears to be like for 21 ‘Chief Broke Officers’
A neobank for salaried millennials, Fi has rolled out its first shopper consciousness marketing campaign on LinkedIn. Learn on to know extra…Learn extra here.
POCO India re-invents model id in new marketing campaign
POCO India in its new marketing campaign ‘Fabricated from Mad’, focuses on giving a unusual really feel to the model story, other than highlighting its ideology. Learn extra here.
BBC Information launches Instagram AR filter marketing campaign
BBC News in collaboration with AliveNow launched an AR marketing campaign by means of Instagram filters that deliver consciousness to its new providing of broadcasting international information in Indian languages akin to Hindi, Punjabi, Marathi, and extra. Learn extra here.