Video: Trade icons come collectively to hail women-oriented campaigns that left a mark

On the event of Worldwide Ladies’s Day, in a dialog with India’s main Model Custodians and Company Leaders, Social Samosa offers a significant throwback to a number of the greatest women-centric campaigns that transcend the extraordinary

Though we don’t want a particular day to rejoice the immense potential {that a} ‘lady’ imbibes, it has been a practice to revel within the joys of Worldwide Ladies’s Day on March 8. Taking the celebration forward we at Social Samosa reached out to eminent people from the Promoting and Advertising and marketing universe to come back forth and share their favorite girls’s day campaigns and why they need to be adored.

Audio system:

  • Navin Shenoy, Head of Advertising and marketing- Youth, Music and English Leisure, Viacom18
  • Bobby Pawar, Chairman & Chief Inventive Officer, Havas Group India
  • Susan Josi, Managing Accomplice, Havas Life Sorento
  • Resha Jain, Head Of Content material Advertising and marketing, SUGAR Cosmetics
  • Vatsalya Khanna, Head of Digital Advertising and marketing and Media Communications at Quick&Up

From Dove’s spectacular tales of celebrating the historical past of womankind by way of its impeccable campaigns through the years to when Nike revelled within the victories of girls who’ve moved sport ahead with ‘One Day we received’t want this present day’ advert movie to Elle’s sharing many situations the place girls are represented by a single feminine by way of the idea of #MoreWomen, the promoting and model Nazis gave a  large shoutout to the spectacular narration, storytelling, execution, and idea adorned by the campaigns above.

Different model campaigns up for mentions have been ‘The Like a Lady’ by All the time for its hard-hitting storytelling, Sport England’sThis Lady Ca’n for its uncooked and empowering message, Kotak’s Ladies’s Day marketing campaign for selecting to problem the stereotypes, and lots of extra.

Watch the total video right here to know which campaigns stand out for India’s main Model Custodians and Company Leaders.

Write to us at [email protected] along with your favorite Ladies-centric campaigns and why.

Additionally Learn : Women’s Day 2021 Campaigns: New tales tackling old issues

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