Digital Marketing Software: Accelerating Toward a $122 Billion Future!

Explosive Growth Ahead: The global digital marketing software market is poised to surpass $122 billion by 2029, driven by increasing adoption and technological advancements

CAGR of 13.1%: Between 2024 and 2032, the market is projected to grow at a CAGR of 13.1%, reaching a value of approximately $1099.33 billion

Video Content Dominance: Short-term video content emerges as the most popular strategy, with 91% of businesses using video marketing for advertising

Asia Pacific Rising: The region is expected to be an emerging market for digital marketing, fueled by growing social media penetration

Accenture’s Move: Accenture’s recent acquisition of Jixie, an intelligent media and marketing company, aims to offer a more personalized experience to customers